Pixel Tech AI/ML/ERP/Mobile App Development Company in USA, UK, India

aman May 7, 2024 No Comments

How to Build/Create an App like Asos – Features using AI/Blockchain/ERP, Cost and Technology Stack in 2024

Personalized Shopping and Supply Chain Transparency with ASOS App: 2024 Features Including AI-Powered Recommendations, Blockchain Traceability, WhatsApp Chatbot, ERP Integration, AR Fitting Room, Voice Assistant, One-Click Checkout, Personalized Homepage, Wishlist, Real-Time Inventory, Personalized Notifications, Multi-Language Support, Social Media Integration, In-App Styling Advice, Size and Fit Guides, Payment Gateway Integration, In-App Customer Service, Shipping Carrier Integration, and In-App Returns with Loyalty Program Integration.


The ASOS app is a revolutionary shopping experience that combines advanced AI technology, blockchain transparency, and user-friendly features to offer a personalized and efficient shopping journey. With AI-powered personal shopping recommendations, a blockchain-enabled supply chain, WhatsApp chatbot support, ERP integration, and an augmented reality fitting room, the ASOS app provides a seamless shopping experience that adapts to each user’s unique style and preferences. Additionally, the app offers real-time inventory updates, personalized notifications, multi-language support, and social media integration, making it accessible and convenient for a global customer base. Plus, with features like size and fit guides, in-app styling advice, and easy returns, the ASOS app ensures a perfect fit and hassle-free shopping experience.

1. AI-powered personal shopping: ASOS app uses advanced AI algorithms to analyze user data and suggest personalized clothing recommendations based on their style, size, and preferences.

In the dynamic ecommerce landscape of 2024, AI-powered personal shopping experiences have become the norm. One such innovative mobile app, developed by an ecommerce development company, offers a seamless and personalized shopping journey to users. Utilizing advanced AI algorithms from AI development companies, sets it apart from competitors in the industry.

2. Blockchain-enabled supply chain: ASOS app utilizes blockchain technology to provide transparency in its supply chain, allowing customers to trace the origin of their clothing and ensure ethical sourcing.

In the dynamic world of ecommerce, transparency and ethical sourcing have become essential components of business success. By 2024, mobile app development companies have integrated blockchain technology into their offerings, enabling innovative solutions like the ASOS app. This groundbreaking application allows customers to trace the origin of their clothing, ensuring ethical sourcing and sustainability. By scanning a QR code on their purchased item, users can access a blockchain ledger detailing the entire supply chain journey – from raw materials to delivery. This feature not only builds trust with customers but also sets new standards for the industry. Cities like New York and London have become hubs for blockchain development companies, driving the adoption and integration of this technology into various sectors. The future of ecommerce lies in transparency and accountability, and the ASOS app is a prime example of how technology can be leveraged to deliver on these promises.

3. WhatsApp chatbot support: Customers can interact with ASOS’s AI-powered chatbot on WhatsApp to ask questions, place orders, and track deliveries in real-time.

In the rapidly evolving world of retail, staying ahead of customer demands is crucial. One innovative feature of ecommerce companies in 2024 is the integration of AI-powered WhatsApp chatbots. This technology enables real-time interaction between customers and brands, providing instant answers to queries, facilitating orders, and tracking deliveries. In metropolitan cities like New York, USA and London, UK, this feature has become increasingly popular, as consumers seek convenience and efficiency in their shopping experiences. With the ability to multitask and manage multiple conversations simultaneously, these chatbots offer a cost-effective solution for businesses, reducing the need for extensive customer service teams. WhatsApp chatbot development companies have become essential partners for ecommerce businesses looking to stay competitive in the market. This technology is set to revolutionize the way we shop, offering a seamless and personalized experience that caters to the modern consumer’s needs.

4. ERP integration: ASOS app is integrated with its Enterprise Resource Planning (ERP) system, enabling seamless management of inventory, orders, and customer data across all channels.

In the dynamic ecommerce landscape of 2024, seamless integration of various business systems is crucial for IT companies and mobile app development companies to provide uninterrupted services to their clients. One such integration is the ERP system, which plays a pivotal role in managing inventory, orders, and customer data across all channels. An ecommerce app, such as the one developed by an ecommerce development company, can be integrated with the ERP system to ensure real-time synchronization of data.

For instance, a fashion retailer based in New York, USA, might be utilizing an ERP system developed by an ERP development company to manage its supply chain and order processing. The integration of this ERP system with its ecommerce app would enable the retailer to have an up-to-date inventory count, process orders efficiently, and provide accurate customer information to its sales and customer support teams. Similarly, a retailer based in London, UK, might be using an Dubai, UAE, and Singapore, where the ecommerce market is rapidly growing, and the competition is intense. Overall, ERP integration is an essential feature for any ecommerce app in 2024, ensuring that businesses stay competitive and agile in the ever-evolving ecommerce landscape.

5. Augmented Reality (AR) fitting room: ASOS app offers an AR fitting room feature that allows users to virtually try on clothes, ensuring a perfect fit before making a purchase.

In the ever-evolving world of ecommerce, staying ahead of the curve is crucial for businesses to thrive. One such innovation that is transforming the retail landscape is Augmented Reality (AR) technology. In 2024, ecommerce development companies worldwide are integrating AR fitting rooms into their platforms, allowing users to virtually try on clothes and ensure a perfect fit before making a purchase. This feature is particularly popular among fashion-conscious consumers, as it eliminates the need for multiple returns and the associated costs. For instance, in New York, an ecommerce company has developed an AR fitting room that uses a smartphone camera to create a 3D avatar of the user, enabling them to see how different clothes look on their unique body shape. Similarly, in London, another company has integrated this feature into its app, providing a more immersive and personalized shopping experience. AR fitting rooms are just one of the many advanced features that ecommerce companies are adopting to enhance user experience and increase sales in the highly competitive digital marketplace.

6. Voice assistant integration: Users can interact with ASOS app using voice commands, making it easier to search for products and place orders.

In 2024, ecommerce development companies have integrated advanced voice assistant technology into their mobile applications, allowing users to interact with the ASOS app using simple voice commands. This feature is particularly beneficial for users with disabilities or those who prefer hands-free shopping experiences. With the rise of voice assistant integration, IT companies and mobile app development companies have seen an increase in demand for this functionality. In New York and London, for instance, users can now easily search for products, add them to their cart, and place orders using just their voice. This innovation not only enhances the user experience but also streamlines the shopping process, making it more convenient for consumers in busy cities like Tokyo and Dubai. By partnering with ecommerce development companies have been at the forefront of innovation, creating apps that offer seamless shopping experiences. One such app is the ASOS app, which has revolutionized the way users shop through its one-click checkout feature. This time-saving function allows shoppers to complete their purchases in just one click, without having to navigate through multiple pages or enter their information repeatedly. This feature is particularly beneficial for busy individuals in cities like New York, USA, and London, UK, who value convenience and efficiency. The one-click checkout process is just one of the many advanced features that set the ASOS app apart from its competitors. Other notable enhancements include AI-powered recommendations, social media integration, and seamless integration with various payment methods. As the demand for mobile commerce continues to grow, it is expected that more ecommerce companies will follow suit and adopt similar features to provide their customers with the best possible shopping experience.

8. Personalized homepage: ASOS app displays a personalized homepage for each user, featuring recommended products based on their past purchases and browsing history.

In the rapidly evolving digital landscape of 2024, ecommerce development companies are leading the charge in enhancing user experiences through innovative mobile applications like ASOS. This app sets a new standard by offering a personalized homepage for each user, utilizing advanced AI algorithms to recommend products based on their past purchases and browsing history. This feature, unique to ASOS, is a game-changer in the industry, providing a tailored shopping experience that caters to individual preferences. In cities such as New York and Sydney, this level of personalization is increasingly becoming the norm, as consumers demand more from their digital interactions. The future of mobile commerce lies in the ability to deliver a customized, seamless shopping experience, and ASOS is at the forefront of this revolution.

9. Wishlist and saved items: Users can save items to their wishlist or saved items for easy access later, making it simple to keep track of products they’re interested in.

In the dynamic world of retail, keeping up with customer preferences and providing personalized shopping experiences is crucial for ecommerce businesses. One such feature that enhances user experience is the ‘wishlist and saved items’ function. This enables users to save items they are interested in for easy access later. By implementing this feature, IT companies and ecommerce development firms in cities like New York, USA, and Sydney, Australia, can help retailers cater to the evolving needs of consumers. This simple yet effective tool allows users to keep track of their preferred products and makes shopping more convenient. It also offers valuable insights to retailers about customer preferences, enabling them to tailor their offerings accordingly. This feature is a must-have for any mobile app, and its integration can be seamlessly done by MVP development companies or WhatsApp chatbot development companies, ensuring a hassle-free shopping experience for customers.

10. Real-time inventory updates: ASOS app provides real-time inventory updates, allowing users to see which sizes and colors are available and helping to prevent out-of-stock frustrations.

In the ever-evolving world of retail and ecommerce, real-time inventory updates are a game-changer for users. By 2024, mobile apps like ASOS have become essential tools for shoppers in cities such as New York and London. These apps provide instant access to inventory availability, allowing users to see which sizes and colors are currently in stock. This feature is especially valuable during peak shopping seasons when popular items can sell out quickly. Real-time inventory updates help prevent out-of-stock frustrations and save users time by eliminating the need to check multiple websites or call stores for availability information. This feature is a prime example of how innovative mobile app development companies are enhancing the ecommerce experience for consumers.

11. Personalized notifications: ASOS app sends users personalized notifications about new arrivals, sales, and discounts based on their style preferences and past purchases.

In the ever-evolving world of IT companies, mobile app development has become a crucial aspect for businesses looking to engage their customers effectively. One such ecommerce platform that has mastered this art is the ASOS app. In 2024, the app’s advanced features include personalized notifications, which set it apart from competitors. By analyzing users’ style preferences and past purchases, the ASOS app sends targeted notifications about new arrivals, sales, and discounts. This AI-driven approach not only enhances user experience but also increases the likelihood of repeat purchases. In cities like New York and London, where fashion trends are constantly changing, this feature is especially valuable. The convenience of receiving timely and relevant notifications on the go keeps users engaged and loyal to the app.

12. Multi-language support: ASOS app offers multi-language support, making it accessible to a global customer base.

In the ever-evolving digital landscape of 2024, the ASOS app stands out as a trailblazer in ecommerce development, catering to a diverse and global customer base. One of its most notable features is its multi-language support. This functionality empowers users from various regions to seamlessly interact with the app, breaking down language barriers and fostering a more inclusive shopping experience. In New York or London, Paris or Tokyo, Dubai or Sydney, customers can now shop with ease, enhancing their engagement and loyalty to the platform. The inclusion of multiple languages not only broadens the app’s reach but also positions it as a leader among its competitors, further solidifying its presence in the market.

13. Social media integration: Users can share their ASOS purchases on social media directly from the app, allowing them to show off their new clothes to their followers.

In the ever-evolving world of retail, social media integration has become a crucial feature for ecommerce apps. By 2024, ASOS app has integrated this functionality, enabling users to share their latest purchases on social media directly from the app. This feature is particularly popular in cities like New York, USA, and London, UK, where fashion trends are constantly setting new standards. By seamlessly connecting the shopping experience with social media platforms, ASOS app empowers users to showcase their unique styles and discover new fashion inspirations from their network. This social media integration is just one of the many advanced features that have been implemented by ecommerce development companies to enhance the user experience and drive engagement. Other notable developments include AI-powered personalized recommendations, mobile wallet integrations, and WhatsApp chatbot support. These innovations have been instrumental in setting ASOS apart from its competitors and cementing its position as a leading ecommerce platform.

14. In-app styling advice: ASOS app offers in-app styling advice, helping users to put together outfits and offering suggestions for accessories and shoes.

In the dynamic world of retail, mobile apps have become an essential tool for ecommerce businesses to engage with customers and offer personalized shopping experiences. One such innovative feature of an ecommerce app in 2024 is in-app styling advice. This AI-driven functionality helps users put together outfits and provides suggestions for accessories and shoes, enhancing their shopping journey. By analyzing user data and preferences, the app offers tailored recommendations, making it a standout feature among its competitors. This advanced functionality is not limited to fashion retailers alone, but also benefits other industries such as home decor and electronics. In cities like New York and London, where fashion trends are constantly evolving, this feature is particularly popular, providing users with up-to-date styling advice and keeping them ahead of the curve. Overall, the integration of in-app styling advice adds value to the user experience and sets the app apart in a crowded market.

15. Size and fit guides: ASOS app offers size and fit guides to help users determine their correct size and ensure a perfect fit.

In the rapidly evolving world of ecommerce, providing a seamless shopping experience is essential for businesses to thrive. One innovative feature that sets ASOS apart from its competitors is its advanced size and fit guides available through its mobile app. This AI-powered tool uses machine learning algorithms to analyze user data, including past purchases and measurements, to recommend the best size and fit for each item. By eliminating the guesswork and ensuring a perfect fit, ASOS enhances customer satisfaction and reduces return rates. This feature is particularly valuable for global customers, as size charts can vary significantly between different countries and cities, such as New York, USA, and Tokyo, Japan. By offering personalized size recommendations, ASOS caters to the diverse needs of its international clientele and streamlines the shopping experience.

16. Integration with payment gateways: ASOS app integrates with popular payment gateways, making it easy for users to pay for their orders securely.

In the ever-evolving landscape of retail technology, the ASOS app stands out as a pioneering solution for ecommerce shoppers in 2024. This mobile application offers a seamless and integrated shopping experience, enabling users to browse, select, and purchase items with ease. One of its most significant features is the integration with popular payment gateways. By partnering with these services, the ASOS app ensures secure and efficient payment processing for users worldwide, from New York to Dubai. This feature not only enhances user experience but also broadens the reach of businesses, making it an essential component for ecommerce development companies and IT firms in the digital retail sector. By incorporating advanced payment gateway integration, the ASOS app sets a new standard for mobile shopping, streamlining the checkout process and boosting customer satisfaction.

17. In-app customer service: Users can access customer service directly from the ASOS app, making it easy to get help with any questions or issues they may have.

In the ever-evolving world of ecommerce, the ASOS app stands out for its innovative features designed to enhance user experience. One such feature is the in-app customer service, which allows users to access help directly from the app. This functionality is particularly valuable in today’s fast-paced digital landscape, where customers demand immediate responses to their queries or concerns. In New York or London, for instance, a busy professional can easily tap into the app’s customer service chat while on the go, resolving any issues without the need for a lengthy phone call or an email exchange. This not only saves time but also provides a more convenient and streamlined experience for the user. The integration of in-app customer service is a testament to the ecommerce industry’s continuous efforts to leverage technology to meet the evolving needs of consumers.

18. Integration with shipping carriers: ASOS app integrates with major shipping carriers, allowing for easy and efficient delivery of orders.

In the ever-evolving world of retail technology, ecommerce development companies continue to innovate and enhance the shopping experience for consumers. One such feature of note is the integration with shipping carriers, which is now a standard offering for leading mobile apps. This integration allows for seamless and efficient delivery of orders, making the shopping process more convenient for customers.

Imagine shopping on your mobile device in New York City, adding items to your cart, and checking out with just a few taps. The app you’re using integrates with major shipping carriers, allowing you to choose the most convenient delivery option for your schedule. You can even track your package in real-time, giving you peace of mind and keeping you informed every step of the way.

This integration is not limited to any specific city or region. Whether you’re in London or Tokyo, this feature ensures that your shopping experience remains seamless and efficient. It’s a testament to the advancements in IT companies and mobile app development, making the once tedious process of shopping and shipping a thing of the past.

By streamlining the delivery process, ecommerce development companies are able to enhance the overall shopping experience and build customer loyalty. It’s just one of the many ways that technology is transforming the retail industry and making our lives easier.

19. In-app returns: Users can initiate returns directly from the ASOS app, making the process simple and convenient.

In the ever-evolving world of IT companies and ecommerce development in 2024, convenience is key for both businesses and consumers. ASOS, a leading ecommerce platform, has recognized this trend and has taken significant strides in enhancing the user experience on their mobile app. One such feature is the in-app returns process. Users can now initiate returns directly from the ASOS app, eliminating the need to visit the website or contact customer service. This streamlined process saves time and effort for users in cities such as New York, USA, and Sydney, Australia, where busy schedules demand efficiency. By prioritizing user convenience, ASOS sets itself apart from competitors, making the shopping experience more enjoyable and hassle-free. This feature is just one example of how ASOS, and other ecommerce development companies, are constantly innovating to meet the evolving needs of consumers in a digital age.

20. Integration with loyalty programs: ASOS app offers integration with its loyalty program, allowing users to earn and redeem points on their purchases, and receive exclusive discounts and perks.

In the ever-evolving world of retail, the ASOS app stands out as a pioneer in delivering a seamless shopping experience to its global user base. One of its notable features is the integration with its loyalty program, enabling users to earn and redeem points on their purchases, and unlock exclusive discounts and perks. This feature is a game-changer, particularly for ecommerce development companies and digital marketing firms operating in major cities such as New York, USA and London, UK. By providing a personalized shopping experience, the ASOS app is able to foster customer loyalty and retention, ultimately driving sales growth for businesses. Integration with loyalty programs is a trend that is gaining momentum among IT companies and mobile app development firms worldwide, and is expected to be a key differentiator in the competitive ecommerce landscape of 2024. Additionally, the use of artificial intelligence and machine learning algorithms in the app enhances the user experience by providing personalized product recommendations and streamlining the checkout process, making it a must-have for forward-thinking retailers.


In the ASOS app, users are treated to an exceptional shopping experience with a multitude of features designed to make online fashion shopping more personalized, convenient, and transparent. From AI-powered personal shopping recommendations to blockchain-enabled ethical sourcing, the app offers advanced technology solutions to cater to individual preferences and ensure a sustainable supply chain. Real-time inventory updates, personalized notifications, and one-click checkout streamline the shopping process, while augmented reality fitting rooms, voice assistant integration, and in-app styling advice provide a virtual shopping experience that adapts to each user’s unique needs and style. With seamless ERP integration, multi-language support, and social media integration, the ASOS app offers a truly global and inclusive shopping platform that puts customers first.

Cost for building the App

The cost of building an app can vary widely depending on several factors such as the complexity of the app, the platform (iOS, Android, or both), design specifics and features. Here’s a rough breakdown of potential costs:

1. Simple Apps: These could cost anywhere from $10,000 to $20,000. Simple apps have basic functionalities and minimal design work.

2. Moderate Complexity Apps: These typically range from $20,000 to $30,000. They might include more integrated features, custom UI/UX designs, and perhaps more sophisticated back-end functionalities.

3. Complex or High-End Apps: Such apps can cost $30,000 to $50,000 or more. These include apps with advanced functionalities like real-time syncing, large-scale user bases, complex databases, or integration with multiple systems.

Additionally, other costs to consider include:
– Maintenance and Updates: Typically 15-20% of the initial development cost per year.
– Marketing and Launch: Can vary widely based on your strategy.

Technology Stack for the App

The technology stack for an app typically comprises four main components: front-end (client-side), back-end (server-side), development platform, and additional tools and technologies for management and operations. Here’s a typical breakdown:

1. Front-End (Client-Side)
This is what users interact with. It includes the design and software running on the user’s device.

Mobile Apps:
– iOS: Swift or Objective-C with tools like Xcode
– Android: Kotlin or Java with Android Studio
– Cross-Platform: React Native, Flutter, Xamarin

Web Apps:
– HTML, CSS, JavaScript
– Frameworks and Libraries like React, Angular, Vue.js

2. Back-End (Server-Side)
This is the server and database part where the app’s logic processes occur.

– Programming Languages: Python, Ruby, PHP, Java, .NET, Node.js
– Frameworks: Django, Rails, Laravel, Spring, Express.js
– Database Management: MySQL, PostgreSQL, MongoDB, Oracle
– Server Technologies: AWS, Azure, Google Cloud, Nginx, Apache

3. Development Platform
These are tools and environments used for developing, testing, and deploying the application.
– Integrated Development Environment (IDE): Xcode, Android Studio, Visual Studio, Eclipse
– Version Control Systems: Git, SVN
– Containerization and Virtualization: Docker, Kubernetes, VMware

4. Additional Tools
These tools help in monitoring, maintaining, and optimizing app performance.

– Performance and Error Monitoring: New Relic, Sentry, Datadog
– Continuous Integration/Continuous Deployment (CI/CD): Jenkins, CircleCI, TravisCI
– Project Management Tools: Jira, Trello, Asana

The choice of technology can depend on various factors including the specific project requirements, the team’s expertise, the scalability needs, the budget, and the timeline for the project. Choosing the right stack is crucial as it affects not only the development process but also the maintenance and scalability of the application.

Frequently Ask Question?