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Health & Fitness

Hiit Nation

A cross-platform competitive fitness app with 300+ personalized HIIT workouts, video, social challenges, and rewards — built to scale to a large user base.

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hiit-nation showcase

The Challenge

Hiit Nation needed a competitive fitness app with personalized HIIT workouts, progress tracking, and high-quality video delivery — able to scale to a large and growing user base.

What We Built

A cross-platform mobile app (iOS & Android) with a cloud backend and AWS-backed video storage and streaming, delivering on-demand workouts, social competition, and subscriptions.

Key Features

What We Delivered

  • 300+ customizable HIIT workouts (bodyweight, weighted, lite, singles)
  • “Battles” to challenge friends with 48-hour completion windows
  • Clubs and inter-club competitions with leaderboards
  • Corporate and charity-aligned challenges
  • Tiered rewards — apparel, supplements, and travel
  • Four subscription tiers (monthly, quarterly, 12-month, annual)
Results

Outcomes

  • 10,000+ active users in the first three months
  • ~30% increase in user engagement
  • High ratings on the App Store and Google Play

Built with: Cross-platform mobile (iOS + Android) · Cloud backend · AWS video streaming

Walkthrough

Inside the Product

01

Workout

  • 300+ HiiT Workouts — Bodyweight, Weighted, HiiT Lite, and HiiT Singles
  • New workouts added regularly
hiit-nation Workout
02

Battles

  • Challenge friends, family, or colleagues to a workout
  • Run them for fun or monetise for a chosen charity
  • 48 hours to complete, with a live leaderboard
hiit-nation Battles
03

Clubs

  • Build camaraderie between friends, family, and colleagues
  • Track member stats and encourage their journey
  • Clubs battle other clubs with league tables
hiit-nation Clubs
04

Challenges

  • Corporate-partner challenges aligned to a chosen charity
  • Sent to the entire HiiT Nation or location-specific
hiit-nation Challenges
05

Rewards

  • Rewards from apparel and supplements to air miles and travel
  • Complete a tier’s levels to unlock its rewards
  • Track rewards from your profile’s progress block
hiit-nation Rewards

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Founder-led delivery, milestone-based billing, and AI-native engineering.

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